Our Story
From one food truck in 2011 to a Boston institution.
When we opened our first food truck back in 2011, we had one goal: introduce nomivores to the ridiculously delicious world of chicken and rice. With high quality ingredients, alluring aromas, and the seduction of self-saucing, we knew our grub would be a hit.
So far, we've launched a fleet of trucks, multiple restaurants across Boston and Everett, and a thriving catering business — still run by the same halal, street-food-first philosophy we started with.
"High quality ingredients, alluring aromas, and the seduction of self-saucing."— Ian So, CEO & Co-Founder
2011
First food truck launched
4
Trucks & restaurants in Greater Boston
~10
Team members across the fleet
100%
Halal, every location