Redesign Pitch by Tap Media House
WASHINGTON, DC · FOUNDED 2008

Gameday footwear with real personality.

Lillybee is the brainchild of Kassie Rempel — footwear for college sports fans, built with co-founder Lisa Palmer and shared with fans who take their team spirit seriously. Living With Passion & Purpose, one gameday at a time.

LILLYBEE · GAMEDAY GEAR
2Founders — Kassie Rempel & Lisa Palmer
2008Founded — from the team behind SimplySoles
Living With Passion & Purpose
Founded by Kassie Rempel & Lisa Palmer
College-Sports-Fan Footwear
Washington, DC
Living With Passion & Purpose
Founded by Kassie Rempel & Lisa Palmer
College-Sports-Fan Footwear
Washington, DC
SHOP BY TEAM SPIRIT

Not just shoes — the way you show up on gameday.

Lillybee makes footwear for the fan who plans their tailgate outfit before the kickoff time is even announced. Placeholder collection framing below — swap for the real product taxonomy at handoff.

Gameday Classics

The go-to pair for every home game, rain or shine.

Tailgate Ready

Comfort-first styles built for a full day on your feet.

Alumni & Legacy

For the fans who never really left campus.

Gift the Fan

Team-spirited gifts for the superfan in your life.
OUR STORY

Started by a shoe founder who knows what fans actually wear.

Kassie Rempel built and sold e-commerce shoe boutique SimplySoles before founding Lillybee with Lisa Palmer — footwear made specifically for college sports fans who want their gameday shoes to look as good as the rest of their outfit.

01
Founded by a repeat shoe-industry builderKassie previously founded and sold SimplySoles before starting Lillybee.
02
Two founders, one shared collectionKassie Rempel and Lisa Palmer run Lillybee together.
03
Built specifically for sports fansNot general footwear repositioned for fandom — designed for it from day one.
04
Living With Passion & PurposeThe brand's own tagline, still standing behind everything they make.
2008Year Lillybee was founded
2Co-founders — Kassie Rempel & Lisa Palmer
DCBased in Washington, DC
HOW IT WORKS

From closet to kickoff, in four steps.

No guesswork — pick your team spirit, choose your pair, and it ships ready for gameday.

01

Pick Your Vibe

Gameday Classics, Tailgate Ready, Alumni & Legacy, or Gift the Fan.

02

Choose Your Pair

Comfort-first footwear designed to hold up through a full day of cheering.

03

Fast Shipping

Order ahead of kickoff and it ships in time to wear it on the day.

04

Wear It Loud

Built to be seen — tailgate, stadium, and everywhere in between.

SHOP LILLYBEE

A few favorites, ready to wear.

Illustrative tiles standing in for real catalog photography — Lillybee's storefront is currently offline, so all names and prices below are invented placeholders. Swap in real product shots and pricing at relaunch.

Gameday Classics
Classics

Sideline Slip-On

$58
Tailgate Ready
Tailgate

Endzone Sneaker

$72
Alumni & Legacy
Alumni

Legacy Loafer

$84
Gift the Fan
Gifting

Spirit Sandal

$46
Gameday Classics
Classics

Homecoming Flat

$62
Tailgate Ready
Tailgate

Kickoff Boot

$96
REVIEWS

What fans said, back in the day.

Placeholder quotes styled for the layout — no verified reviews are available since the storefront is currently offline.

★★★★★
Verified Buyer

"Wore mine to every home game for two seasons. Comfortable enough for the whole tailgate, cute enough for photos."

S. RamirezVerified Buyer
★★★★★
Verified Buyer

"Finally, gameday shoes that don't look like a costume. Ordered a second pair for my sister."

T. OkaforVerified Buyer
★★★★★
Verified Buyer

"Gifted a pair to a fellow alumna for her birthday and she wore them to the reunion game."

J. MarshVerified Buyer

A brand worth bringing back to the sideline.

Placeholder contact block — lillybee.com is currently an inactive archive page, so no live phone number or storefront email is shown here. This concept is a relaunch pitch, not a copy of what's currently live.

Request Relaunch Info →
ShopContact